Akif Mahmood

"Akif Mahmood’s" signature style is his unique way of fusing contemporary fashion with traditional motifs and fabrics.

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He loves experimenting with different types of embroideries and using them in a playful manner. Akif has recently started working on his bridal collection and is now penetrating in the bridal market as well.

Akif Mahmood graduated from Pakistan Institute of Fashion and Design (PIFD) in july 2010 and won the best collection golden award at the annual graduation show, for his thesis display. Right after that Akif was chosen by PFDC (Pakistan Fashion Design Council) to showcase his collection at the 2nd PFDC Sunsilk Fashion Week in Nov. 2010 in Karachi. Akif’s debut collection was much appreciated and since then his Label is consistently involved in the Fashion Industry.

It’s been two and a half years now, that Akif has grown his business to 3 major cities of Pakistan, Lahore, Karachi and Peshawar and has recently started stocking his collection in London as well. Akif is consistently participating at the PFDC Sunsilk fashion weeks and is honored to be one of those young designers who were selected to represent Pakistan at the International Fashion showcase (IFS) 2013, which was held in London as part of the London Fashion Week. Akif has also been nominated twice for the Lux Style Awards in the category of the Best Emerging Talent in the years 2011 and 2012.

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